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Hi, I'm Aimee Bolian Stanford. Welcome to my profile!
Aimee Bolian Stanford's Bio:
Aimee Bolian Stanford's Experience:
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Conversation & Marketing Manager at Leadify.net
August 2013 - March 2014LEADIFY.net is a Find Engine - as opposed to a Search Engine - in that we FIND people not necessarily looking for your business, but need/want what you have to offer. Leadify.net is a conversation management company that utilizes social platforms to manage public conversations around your brand. We create "data maps" for your business, the market, key influencers, competitors, and any relevant happenings. Leadify ties together all the topics, ideas, trends, places, people, events and activities that influence customer decisions. Our message designers then utilize our proprietary listening tool, Kudzu, to glean a powerful database of words and phrases that assist in developing and creating authentic messages. Those messages are then deployed on our conversation platform and published on major social networks like Twitter, Pinterest, Facebook, Flipboard and Tumblr. Our tool works for any business, in any industry, large or small, B2B, or B2C. Leadify can fully manage, or augment, any of your social platforms to REACH customers, GENERATE leads, and DRIVE REVENUE.
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Vision 2022 Core City Committe ~ Talent Retention Leader at Greater Jackson Chamber Partnership
2013 - 2014Vision 2022/1 Voice is a committee comprised of members of the Greater Jackson Chamber of Commerce. Vision 2022 is a 10-year long economic plan for the grater Jackson, Miss. region. This bold, multi-year plan is designed to put Jackson on the map as a destination community attracting businesses, families, and tourists for its quality of life and economic opportunity. Ten key initiatives are a part of the plan and include: Health Care, Regional Infrastructure, Aerospace, Lake Development, Regional Marketing, Core City, Regional Trails System, "Talent" Attraction, Arts and Culture and Education. I am working on a the Talent Attraction sub-committee. If you would like to join, please contact me at 601-940-2811. Also, please help contribute to my #WhyMississippi or #WhyJackson Pinterest pages here http://ak.pinterest.com/superhappychick/ Thanks!
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Search Engine Analyst for HomeAway Brands: VRBO, Bed & Breakfast at HomeAway.com
February 2005 - July 2013HomeAway, Inc., based in Austin, Texas, is the worldwide leader in online vacation rentals, representing more than 625,000 paid vacation rental home listings throughout 145 countries. HomeAway (NASDAQ: AWAY) One of a dozen, or so, original HomeAway employees acquired in Nov. 2005 when they were funded $47 million from Austin Ventures and Redpoint and officially acquired five leading vacation rental websites on the same day (including GreatRentals.com, our family-owned business). Since HomeAway has acquired and integrated 20+ vacation rental sites and software companies. Today, HomeAway dominates the online vacation rental industry on a global scale.
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Adjunct Professor of Communications at Mississippi College
August 2008 - May 2009Taught two night courses in the Communication curriculum: Public Speaking and Processes of Effective Communication, while working full-time at HomeAway. Loved it but not enough time in the day to go around!
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Manager of Search Engine Marketing & Pay Per Click Advertising at GreatRentals.com
April 1996 - February 2005GreatRentals.com began in the small office of my parents' home in Grand Ledge, Michigan. They were looking for a way to promote their own vacation rental property in Indian Shores, Florida when they determined their Property Manager wasn't marketing their rental to their satisfaction. In 1996, the dinosaur ages of the Internet, my entrepreneurial parents became quick studies in website design and marketing. They became a free resources to their friends, and their friend's friends, whom owned rental properties across the globe. Viola-- a terrific business idea was born! GreatRentals later joined forces with VRBO.com and CyberRentals.com to share ideas and to start the world's first online Availability Calendar for Renters. Formerly called Rentors.org, the calendar is now referred to as HomeAway Connect. GreatRentals reached a total of 10K properties and was purchased in Nov. 2006 by Austin Ventures, thus building the HomeAway.com conglomerate. HomeAway.com is currently the world's largest marketplace of vacation rentals online with over a million properties worldwide! http://www.greatrentals.com/index.cfm/tgt/GR_about_us
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Marketing Manager & Recycling Coordinator at Keep Mississippi Beautiful
April 1995 - April 1996Engaging individuals, businesses and governments in beautifying Mississippi and improving the quality of life. My official title was Recycling Coordinator Manager which went far beyond the scope of just coordinating, consulting and education. I also handled press releases, press conferences and represented Mississippi in many Keep America Beautiful conferences and meetings.
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Owner at A Marketing Mind /\ Digital Marketing Company
March 2014Talk is cheap. So it is time to do what I should have done years ago ~ offer my professional services to medium and small businesses. Welcome to my digital marketing consulting business. A few questions for you to consider: Do you want better rank placement in the search engines? Does your website have a good User Experience (UI) for guests? Is your website easy to navigate, intuitive to follow, and fun? Does your website have what it takes to draw-in potential clients and customers? Better question, does your website offer a terrific front door overview that welcomes and keep guests interested in what you have to offer? Is your content meaningful, engaging, helpful, fun, useful and up-to-date? Or is there just ROT (Redundant, Outdated, Trivial) Content? Is your business engaged daily across multiple social media channels such as LinkedIn, Google+, Twitter, Flipboard, Pinterest, Facebook and more? Have you tried infographic creation to market your business and give traffic, engagement and back-links a lift? Infographics are a terrific way to make your website explode with excitement! Infographics are also easy to share, can assist in increasing search rankings, can build more quality back-links and send more traffic to your website (IF you know how to promote them). Let me assess your business, show you what we can do together to identify, market and reach your target audience to get them to COME and STAY on your website.
Aimee Bolian Stanford's Education:
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Mississippi College
1994 – 1997Masters -
Mississippi College
1988 – 1991Bachelor of Business Administration (BBA)Concentration: Marketing